Segments in this Video

Television Networks (05:59)

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CBS and NBC radio see a future in television and compete for programming and audiences. Advertisers share program financing. Networks turn to Hollywood and form studio relationships.

Television Program Ownership (02:55)

FINSIN, a government rule, states networks cannot have financial interest in programming. A shrinking market allows for corporate takeovers. Mega deals and changing economics alter television industry.

Television Affiliates (04:18)

Local stations make money from network and local advertising. Satellite gives local stations a lucrative source of alternative programming in syndication. Networks compete and offer better programming.

Public Television (06:21)

In the 1960’s, public-financed television emerges on the market. Funding comes from the Corporation for Public Broadcasting, private foundations or corporations, and public donations.

Television Competition (06:04)

VCRs take viewing away from networks, while cable and satellite expand viewer choice. Cable breaks the monopoly of CBS, NBC, and ABC by providing multiple channels.

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Broadcast Television

Part of the Series : The Film, TV, and Media Industries
DVD Price: $99.95
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3-Year Streaming Price: $99.95

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Description

In 1927, Herbert Hoover made TV history by appearing in one of America’s first experimental broadcasts; 33 years later, the televising of the Kennedy-Nixon debates changed the face of political history forever. This program covers the progress of broadcast TV, from experimental novelty, to its emergence as a mass media powerhouse, and on to its current state as an industry with declining audience-share. In addition, the growth of public television and the symbiotic nature of the network-affiliate relationship are discussed. Can this once-dominant medium, now eroded by cable TV, VCRs, the Internet, and Nintendo, regain its past glory? This program is a necessary resource for any study of the history of broadcast television and its role in American culture. (28 minutes)

Length: 29 minutes

Item#: BVL8514

ISBN: 978-0-7365-6052-8

Copyright date: ©1997

Closed Captioned

Performance Rights

Prices include public performance rights.

Only available in USA and Canada.


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