Segments in this Video

Entrepreneur's Journey: Getting Started (03:23)

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Brad Keating, CEO of The Insurance Superstore, explains how he went from being a golf instructor to selling insurance.

Entrepreneur's Journey: Independence (02:09)

Brad Keating, CEO of The Insurance Superstore, explains his decision to start his own insurance agency.

Entrepreneur's Journey: Initial Investment (02:45)

Brad Keating, CEO of The Insurance Superstore, discusses the costs associated with starting his own agency.

Entrepreneur's Journey: Who's Interested? (03:26)

Brad Keating, CEO of The Insurance Superstore, explains how leads are used to help the business grow and the process of purchasing them.

Entrepreneur's Journey: Building Renewal Income (03:27)

Brad Keating, CEO of The Insurance Superstore, explains why he decided to expand his insurance company

Entrepreneur's Journey: Keep Building Business (02:53)

Brad Keating, CEO of The Insurance Superstore, discusses the multiple agencies he owns and the personality traits needed in order for someone to be successful with an insurance agency.

Entrepreneur's Journey: A Positive Attitude (03:17)

Brad Keating, CEO of The Insurance Superstore, describes personality traits that work best with an insurance agency and explains college requirements.

Entrepreneur's Journey: Summary (01:46)

Summary

Entrepreneur's Advice: Getting Trained (04:05)

Brad Keating, CEO of The Insurance Superstore, explains the importance of starting with an insurance company in order to receive training from a mentor.

Entrepreneur's Advice: Training Program (02:21)

Brad Keating, CEO of The Insurance Superstore, speaks on picking a mentor and finding the sales approach most fitting to your personality.

Entrepreneur's Advice: No Rules (03:27)

Brad Keating, CEO of The Insurance Superstore, discusses referrals and the keys to using them. He recommends speaking with agents who have handled personal insurance.

Entrepreneur's Advice: Referred to an MGA (02:17)

Brad Keating, CEO of The Insurance Superstore, emphasises the importance of contracting as an independent agent and how to get a contract.

Entrepreneur's Advice: Better Contracts (03:12)

Brad Keating, CEO of The Insurance Superstore, speaks about how the obligations vary with the different contracts and the importance of negotiating for better contracts.

Entrepreneur's Advice: Structured Business (03:33)

Brad Keating, CEO of The Insurance Superstore, discusses the benefits of independent agencies, commissions, renewals, networking

Entrepreneur's Advice: The Internet (03:37)

Brad Keating, CEO of The Insurance Superstore, explains some of the costs associated with mail pieces, amount of responses, and sales.

Entrepreneur's Advice: What Works Better? (03:23)

Brad Keating, CEO of The Insurance Superstore, says more about mail pieces, lead generation, and how to find marketing lead generation companies.

Entrepreneur's Advice: Internet Leads (02:08)

Brad Keating, CEO of The Insurance Superstore, discusses the insurance agencies becoming more dependent on the internet to generate business and how internet leads work.

Entrepreneur's Advice: Which Lead Works? (02:26)

Brad Keating, CEO of The Insurance Superstore, recommends spending money on marketing and guarantees viewers that sales will be made when using leads.

Entrepreneur's Advice: Ready to Learn (02:55)

Brad Keating, CEO of The Insurance Superstore, reiterates using a mentor and speaks about making the sale after receiving the leads.

Entrepreneur's Advice: The Selling Process (02:11)

Brad Keating, CEO of The Insurance Superstore, talks about contacting leads to make appointments.

Entrepreneur's Advice: The Teaching Approach (02:38)

Brad Keating, CEO of The Insurance Superstore, discusses the thoughts and feelings when dealing with appointments.

Entrepreneur's Advice: Always Experimenting (01:37)

Brad Keating, CEO of The Insurance Superstore, explains the importance of asking questions and listening to answers.

Entrepreneur's Journey: It Takes Time (02:52)

Brad Keating, CEO of The Insurance Superstore, advises startups to have a financial cushion and costs associated with leads and marketing.

Entrepreneur's Advice: It Takes Time (03:15)

Brad Keating, CEO of The Insurance Superstore, discusses the amount of time it will take to get to a living wage and keeping realistic expectations.

Entrepreneur's Advice: Tips and Advice (02:46)

Brad Keating, CEO of The Insurance Superstore, recommends searching out agencies and emphasizes on the importance of mentoring.

Summary of the Entrepreneur's Advice (04:44)

Summary

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Starting an Insurance Agency: The StartUp Experience

Part of the Series : The StartUp Experience
DVD (Chaptered) Price: $129.95
DVD + 3-Year Streaming Price: $194.93
3-Year Streaming Price: $129.95

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Description

Brad Keating is the CEO of The Insurance Superstore. With the help of a mentor, he went from golf instructor to independent insurance agent and within three years of starting his first agency was making six figures. Brad currently operates successful agencies in several different states and has established The Insurance Superstore inside Walmart. In this program, Brad discusses how to get started with a pen and a mentor; how to select the products that maximize your potential; how to generate focused leads; how the teaching approach closes sales; how to negotiate with companies to get the highest commission possible; and more. (77 minutes)

Length: 77 minutes

Item#: BVL47863

ISBN: 978-1-62102-478-1

Copyright date: ©2011

Closed Captioned

Performance Rights

Prices include public performance rights.

Not available to Home Video customers.

Only available in USA and Canada.


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