Motivations for Clean Living (06:49)
Silver Donald Cameron introduces Joel Solomon. Solomon's kidney disease diagnosis propelled his search for life's purpose, and improved health. His father developed shopping malls. When he received his inheritance, he invested in health and organic foods.
Nature of Capitalism (04:53)
Solomon discusses his fear of money, and the ethical, moral questions raised by receiving his inheritance. He acknowledges that money is a necessity in our society, but states it has a tendency to control or disempower us.
While attending gardening school in California, Solomon met activists involved with an intentional community on Cortes Island. He invested in the non-profit as it sought to expand.
Stoneyfield Farm Yogurt (04:31)
With the aid of a peace activist, Solomon invested his remaining inheritance in a small dairy farm. The farm became highly successful and popularized organic yogurt.
Demand and Response (07:58)
Solomon and Cameron discuss the growing popularity of clean, organic food, the two modes of thought regarding a company’s success, and selling to Big Food conglomerates. Consumers want product transparency and cleaner food; large companies comply by buying or making minority investments in environmentally friendly companies. Walmart is now the largest seller of organic foods.
Holistic Healthcare (04:24)
Solomon describes changing attitudes toward health and wellness. He discusses Dr. Andrew Weil’s approach and complimentary medicine.
Ethical Economics (06:40)
Solomon compares food to money; kidneys filter toxins in the blood, he filters his funds. How his investments impact society and environment are vital to his ethics. Trading goods and services is natural, but should be balanced and responsible.
Gaining Perspective (01:55)
Cameron and Solomon discuss the relationship between clean money and clean food. The equation of money to godliness is misguided.
"The Clean Money Revolution" (11:13)
Solomon's book encourages examination of how income is generated and used. Solomon and Cameron discuss researching investments, supporting local businesses, and sprinkle investing.
Partnering With Carol Newell (08:02)
Solomon describes his business partnership with Newell; she inherited a large sum of “dirty money,” and wanted to invest it in sustainable practices. They designed a responsible investment program that supports the cultural movement of caring about food, the environment, and people.
Community Focus (05:54)
Focusing on a single issue or region makes a larger impact. Solomon discusses the money about to be inherited from baby boomers, and its potential for good if invested with better consciousness.
Billionaire of Love (04:24)
Solomon advocates environmental protection through mindful investing. Gross domestic profit includes income generated from war and cancer; it does not quantify happiness or social prosperity.
Epilogue and Credits (00:48)
Cameron reflects on his conversation with Solomon and cites other Green Interviews.
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