Segments in this Video

Digital Marketing Specialist (05:46)

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Aman works in brand communications and is responsible for Panasonic's UK website. He left school after GCSEs and has a degree in business management. He talks about his work on a viral game, liaising with advertising agencies, brand managers, and the public.

Marketing Brand Executive (04:32)

Kara started working as a marketing assistant and is now brand executive. She works closely with suppliers and fashion designers and as art director on photo shoots. She also gives presentations and prepares briefs and images for the website.

PR Company Managing Director (06:53)

Kitty has her own PR company specializing in the financial sector. She brings in new clients, reviews objectives for existing clients, communicates with the press, and manages staff.

Sales and Marketing Assistant (05:16)

Sara works for a publisher as a sales and marketing assistant. She makes sure the sales reps have appropriate information and sales kits on the job. She talks about aspects of marketing.

Social Communications Marketing Manager (06:42)

Jacqui is a SOCOM specialist promoting games for Electronic Arts. She is responsible for channel content and works closely with the studio team, web developers, and copywriters. She explains the value of market research.

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Working with Marketing

Part of the Series : Working With
DVD (Chaptered) Price: $99.95
DVD + 3-Year Streaming Price: $254.93
3-Year Streaming Price: $99.95

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Description

In this program, five young people who use marketing skills in their work, talk about their working lives, career paths, and what they enjoy about their jobs.

Length: 30 minutes

Item#: BVL117960

ISBN: 978-1-63521-348-5

Copyright date: ©2009

Closed Captioned

Performance Rights

Prices include public performance rights.

Not available to Home Video customers.


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