DVD (Chaptered)
$199.90
DVD + 3-Year Streaming
$299.85
3-Year Streaming
$199.90
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This series contains the following titles:

Digital Media for Business Marketing
©2014

Digital technology has transformed the way companies use traditional media such as TV, radio, and print while simultaneously introducing Web sites, social media platforms, and mobile apps to the marketing mix. This timely two-part series will show viewers how to put online and mobile media to work expanding and enhancing customer/company relationships as consumers continue to seek out products and services whenever they want them and wherever they are. A Films for the Humanities & Sciences/MotionMasters Coproduction. 2-part series, 25–30 minutes each.



Playing preview clip:
Rise of Social Media for Business Marketing
Social media is one of the fastest growing areas in marketing. Experts affirm the importance of a strong social media presence in building a business's reputation and customer base.