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Critical Issues in Business: Success and Failure
©2012

What are the critical issues that dictate the success or failure of a business? This program reveals the inner workings of organizations and the factors that influence their effective operation. Business experts from a range of industries discuss the importance of the business plan, financing and budgeting, management of staff, SWOT (strengths, weaknesses, opportunities, and threats) analysis, trend analysis, investment in technology, and ways to identify competitive advantage in the market. A viewable/printable worksheet is available online. (17 minutes)

Playing preview clip:
Business Plan: A Map for Success
A business plan is a formal statement outlining a set of goals, why these goals are achievable, and how they'll be achieved. Business plans are important for small and medium businesses, yet they may be created for a shorter term. Managing working capital