Warren Farrell protested alongside Gloria Steinem in support of women’s rights and was even elected to the board of NOW—three times. But Farrell is also the author of Why Men Earn More: The Startling Truth Behind the Pay Gap—and What Women Can Do About It. In this brief ABC News segment, John Stossel considers the opposing views of Farrell and Martha Burk, chair of the NCWO and author of Cult of Power: Sex Discrimination in Corporate America and What Can Be Done About It. It’s about supply and demand, states Farrell, not sexism: higher compensation generally means bigger sacrifices on the home front—a cost most women are statistically less willing to bear than men. (8 minutes)

Tell a Friend! Your Name: Your Email: Your Friend's Email: Your Message: We respect your privacy and will not use your friend's address without permission. Item#: BVL35367 Copyright date: ©2005 VHS ISBN 978-1-4213-6163-5 DVD ISBN 978-1-4213-3901-6

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		Cappuccino Trail: The Global Economy in a Cup A 150-pound bag of coffee beans might earn a farmer $50; the "street value" of that same bag-10,000 cups of coffee-is around $20,000. By following the trail of two coffee beans grown in the Peruvian Andes, this program takes a unique look at the ubiq...(more details)		VHS $149.95 DVD $149.95 DVD + 3-Year Streaming $224.92 3-Year Streaming $149.95
		In Brands We Trust After "OK," "Coca-Cola" is the most widespread word in the world. How did branding evolve into a global shadow force that packages lifestyles, commodifies personal values, and stands in for cornerstone cultural institutions? In this provocative progr...(more details)		VHS $149.95 DVD $149.95 DVD + 3-Year Streaming $224.92 3-Year Streaming $149.95
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		E-commerce in Business This behind-the-scenes look at IT in action showcases three exciting e-commerce initiatives. By analyzing the growth, revenue, and future of MP3's Web site, visiting Ford's online "showroom," and showcasing the customer benefits of Coronet-Fashion at...(more details)		VHS $89.95 DVD $89.95 DVD + 3-Year Streaming $134.92 3-Year Streaming $89.95
		Cola Wars: Message in a Bottle This program examines how brand identity is influenced by consumer perceptions through the struggle between Coca-Cola, icon of American culture, and rivals Qibla Cola and Mecca Cola for market share in Muslim locales. Qibla's Zafer Iqbal and Mecca's ...(more details)		VHS $89.95 DVD $89.95 DVD + 3-Year Streaming $134.92 3-Year Streaming $89.95

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